Blogspot Not Showing on Google, Even After Years, Let’s Be Honest

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Blogspot Not Showing on Google — Even After Years? Let’s Be Honest

I’ve seen this pattern more times than I’m comfortable admitting: a Blogspot site created years ago, filled with decent content, yet completely absent from Google search results. The usual assumption is, “Google is slow” or “Blogspot is outdated.” In practice, both explanations are convenient — and often wrong.

Age alone does not earn visibility. Google does not reward blogs for surviving; it rewards signals. And many long-standing Blogspot blogs quietly fail at sending the right ones.

The Hard Truth: Time Is Not a Ranking Factor

One of the most persistent myths is that “older blogs should rank naturally.” Google has explicitly moved away from this logic. I’ve personally launched fresh blogs that indexed within hours while watching five-year-old Blogspot sites remain invisible for months.

Why longevity doesn’t help

• No sustained crawl demand
• No clear topical authority
• Thin engagement signals
• Inconsistent publishing history

A dormant blog is not “aged wine.” To Google, it’s closer to an abandoned storefront.

Indexing vs. Ranking: Most Bloggers Confuse the Two

Your Blogspot site may actually be indexed — just not visible. This distinction matters more than most tutorials admit.

How I usually confirm this

• site:yourblog.blogspot.com search
• Google Search Console → Pages → Indexed

If pages exist in the index but never rank, the issue is relevance and trust — not submission.

Blogspot-Specific Issues People Rarely Mention

1. Crawl budget apathy

Blogspot domains often suffer from low crawl priority unless the site demonstrates consistent updates or external demand. Posting once every few months signals low importance.

2. Template bloat and hidden content

Some classic Blogspot templates push real content too far down the DOM. Google sees headers, widgets, and navigation long before meaningful text.

3. Label abuse masquerading as SEO

I’ve audited Blogspot blogs with hundreds of labels per post. This creates weak internal signals and confuses topical focus.

My Unpopular Opinion: Most Blogspot Content Is “Technically Fine” but Useless

This is uncomfortable to admit, but necessary. Many Blogspot posts are informational clones. Same advice, same structure, same keywords — just reworded.

Google doesn’t penalize this directly. It simply ignores it.

What actually performs

• First-hand experience (even minor)
• Specific failures, not just successes
• Contextual opinions backed by observation

When I started writing posts that included what didn’t work for me, impressions increased — not because they were optimized, but because they were real.

Silent Killers Inside Google Search Console

Coverage warnings people ignore

• “Crawled – currently not indexed”
• Duplicate without user-selected canonical
• Soft 404 on thin posts

Ignoring these is equivalent to ignoring check engine lights.

If this scenario sounds familiar, you may want to read: Why Google Crawls Your Website but Doesn’t Index It

What I Would Do If I Had to Revive an Old Blogspot Today

Step-by-step, without SEO theater

1. Delete or merge thin posts ruthlessly
2. Rewrite 3–5 posts with lived experience
3. Reduce labels to core themes only
4. Improve internal linking intentionally
5. Update sitemap and resubmit once

No daily posting. No keyword stuffing. No plugin obsession — because Blogspot doesn’t need it.

Internal Linking Is More Powerful Than Backlinks (At This Stage)

Most Blogspot blogs die because posts exist in isolation. Thoughtful internal links create relevance clusters.

Example approach

• Link old posts into newer ones contextually
• Avoid generic anchors like “click here”
• Limit links to what a human would actually use

Read Also (Related & Practical)

• Blogger Tips: Secrets to Successful Blogging
• Blogging Tricks: How to Make Money
• Earning Money from Blogging Effectively
• Google AdSense Blog Monetization Guide
• How to Create a Blog & Its Real Benefits

Final Thought: Google Isn’t Ignoring You — It Just Isn’t Convinced

If your Blogspot blog hasn’t appeared on Google after years, it’s rarely a technical punishment. It’s usually indifference.

Convincing Google starts with convincing a human reader first. Once you do that consistently, the algorithm usually follows — quietly.